Reviews and certificates
Work plan on Google Ads advertising
1. Checking the site’s readiness for advertising:
- Checking the functioning of forms on the website.
- Checking the work of phone numbers on the site.
- Checking the correct operation of the site with utm marking.
- Checking the correct operation of the site with gclid marking (automatic Google Ads marking).
2. Google Analytics settings 4:
- Створення облікового запису Google Analytics.
- Налаштування коду відстеження (Tracking ID).
- Налаштування подій та основних подій.
- Налаштування електронної комерції для інтернет-магазину (додаткова послуга).
- З’єднання облікових записів Google Analytics та Google Ads.
- Імпорт конверсій з Google Analytics в Google Ads.
3. Setting up and managing Google Ads:
- Create or change your Google Ads account.
- General settings for your Google Ads account.
- Create and customize campaigns, ad groups, keywords, and ads.
- Setting goals for advertising campaigns.
- Monitoring performance, optimizing and scaling advertising campaigns.
- Weekly/monthly reporting.
Case studies
Case study of service stations and car services promotion
Result: 250 leads per month using Google Ads and Meta Ads.
Case study of a logistics company promotion
The result: a 2-fold reduction in the price of applying for the company’s services.
A case study of translation agency promotion
Result: 150 monthly calls using Google Ads.
More cases and examples of our work are available on our Spilno Blog.
Our difference from others is transparency and marketing ROI
Before starting work, we always make sure to set up transparent processes that will help us clearly understand the effectiveness of the advertising campaign.
Our actions are focused on improving client business performance: the number of orders and customers, their price, profit and revenue.
“The goal of our joint work is to get the maximum profit for the business from the marketing budget.”
Valerii Krasko, founder of the digital marketing agency Spilno Agency
Why work with us
Transparent work
Before starting work, we build transparent reporting where businesses can see the business performance of an advertising campaign.
Analytical approach
We make decisions based on data, both historical and self-collected. Any changes should be made based on data, not for the sake of change.
Focus on ROI
Any advertising campaign should generate leads, customers, or revenue.
Consultation of a marketer:
Consultation with a marketer
Questions about Google Ads strategy
What opportunities does Google advertising offer?
Google Ads contextual advertising has many tools for business. This is advertising for online stores (Google Shopping ads). It includes video ads and Google search ads. There is also remarketing and advertising in Google Maps. In addition, there are other tools.
What industries are best suited for online advertising in Google Ads?
- any online stores;
- services: translation agencies, car services, law firms, etc.
- new businesses whose task is to test the demand for the service.
How much does advertising on Google cost?
The cost of advertising on Google Ads is auction-based, so it’s impossible to know in advance how much your ads will cost you. But you can predict the budget you need to get leads and customers. To do this, contact our manager and he will advise you.
What is the price of services for setting up and maintaining advertising on Google?
The price depends on the tasks you set for your advertising campaign. The best way to make an estimate is to have a meeting with us, where we will evaluate the project and provide you with a quote.
Do you set up and unlock Google ads accounts?
Yes, our digital agency can not only set up an advertising campaign. We can also run it. In addition, we are engaged in unlocking advertising accounts, if possible.
Can you audit advertising campaigns and provide information on the status of the Google Ads account?
Yes, we can do this, but you will need to connect your Google Ads account to our account. Our specialist will tell you the details. This is free of charge. We also conduct audits of advertising campaigns on Instagram and Facebook advertising services.