SEO audit
Spilno Agency is an agency that has extensive experience in conducting and implementing technical SEO audits. The main task of an SEO audit is to increase quality traffic to your website.
Digital agency Spilno Agency has extensive experience in conducting SEO audits
Reviews and certificates
Technical SEO audit plan for a website
1. Checking technical factors:
- Secure HTTPS protocol: Google prioritizes sites that use HTTPS.
- CNC: Help users and search engines understand the content of the page.
- Site crawling: We make sure that Googlebot can crawl your site without any problems.
- Technical duplicates: we will find duplicate pages.
- Robots.txt: we will properly configure robots.txt to tell search engines which pages to crawl and which not to crawl.
- Sitemap.xml: we provide search engines with a sitemap so that they can easily find all your pages.
- Website code check: make sure your website code is clean, error-free, and optimized for search engines.
- Website structure: we will create a logical and clear website structure for better navigation and SEO.
- Mobile-friendly: we will check the website for adaptation to mobile devices.
- Loading speed: we will check if there are any problems with page loading speed.
- Schema.org microdata: we will set up micro-markup to help search engines understand the content of your website.
- Empty pages: we will find and remove empty pages.
- Sanctions check: we will make sure that your website is not subject to any sanctions from Google.
- Linking: We will create a clear and logical structure of internal links.
2. Checking content factors:
- Correct use of h1-h6 optimize headings for the semantic core.
- Checking tags, meta tags, texts for spam: we will provide recommendations for optimizing meta tags for the semantic core.
- Checking the uniqueness of content: we will find non-unique content and correct it.
- Generation of title, description, h1: Write clear and optimized title, description, and h1 for each page.
- Image optimization: We will write alt tags and optimize images.
3. Other important factors:
- Search engine results analysis: we will investigate how your website is ranked for your target keywords.
- GSC analysis: we will check the Google Search Console settings for monitoring and analyzing your website.
- Breadcrumbs check: we will check the correctness of the breadcrumbs chain: we will set up breadcrumbs to improve navigation.
- Multilingualism and Multiregionalism: we will properly configure your website for multilingualism and multiregionalism, if relevant.
- Getting into the quick answer block: we optimize your website to appear in the Google quick answer block.
Case studies
Case study of service stations and car services promotion
Result: 250 leads per month using Google Ads and Meta Ads.
Case study of a logistics company promotion
The result: a 2-fold reduction in the price of applying for the company’s services.
A case study of translation agency promotion
Result: 150 monthly calls using Google Ads.
More cases and examples of our work are available on our Spilno Blog.
Our difference from others is transparency and marketing ROI
Before starting work, we always make sure to set up transparent processes that will help us clearly understand the effectiveness of the advertising campaign.
Our actions are focused on improving client business performance: the number of orders and customers, their price, profit and revenue.
“The goal of our joint work is to get the maximum profit for the business from the marketing budget.”
Valerii Krasko, founder of the digital marketing agency Spilno Agency
Why work with us
Transparent work
Before starting work, we build transparent reporting where businesses can see the business performance of an advertising campaign.
Analytical approach
We make decisions based on data, both historical and self-collected. Any changes should be made based on data, not for the sake of change.
Focus on ROI
Any advertising campaign should generate leads, customers, or revenue.
Consultation of a marketer:
Consultation with a marketer
Frequently asked questions about SEO audit
What is an SEO audit and why is it needed?
SEO audit is a detailed analysis of a website to identify its strengths and weaknesses in terms of search engine optimization. It helps to understand why a website ranks in certain positions in search engines and what needs to be done to improve its visibility.
What tools are used to conduct an audit?
To conduct an SEO audit, Spilno Agency uses tools such as Google Search Console, Google Analytics, Ahrefs, and Serpstat. Sometimes we connect other tools as well: SEMrush, Screaming Frog.
How long does an SEO audit take?
The duration of the audit depends on the size and complexity of the website. On average, a detailed audit can take from several weeks to several months, not including the time for audit implementation.
What is the result of the audit?
Based on the results of the audit, you will receive a detailed report describing all the problems identified and providing recommendations for their elimination. This report will help you understand what actions you need to take to improve your website’s position in search engines.
How much does an SEO audit cost?
The cost of an SEO audit depends on many factors, such as the size of the site, the depth of analysis, the experience of the performer, etc.
Do I need to conduct an SEO audit regularly?
Thus, SEO audit is recommended to be conducted regularly, especially after significant changes to the website or when search engine algorithms change.