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SEO Website Migration Checklist: Step-by-Step Guide
A practical SEO website migration checklist: pre-launch audit, redirect map, indexation, hreflang, content, analytics, and post-launch monitoring.
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Analytics
GA4 Extract Data from Your Page: Automatic Event Tracking Without Code
Google Analytics 4 introduced Extract data from your page. Automatic data extraction from HTML elements or JS variables…
Meta Ads
Meta Pixel Gets AI Update: Automatic Enrichment of Page and Product Data
Meta is enabling an AI-powered pixel feature from June 5, 2026 — automatic enrichment of page and product…
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How to unlock Google Merchant Center on your own?
Our agency is often asked to unblock Google Merchant Centre (Google Shopping) accounts, so we decided to write an article that will help you unblock your accounts at least a…
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How to unlock Google Merchant Center on your own?
Our agency is often asked to unblock Google Merchant Centre (Google Shopping) accounts, so we decided to write…
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How Contextual Advertising Works and Why It Attracts Clients
Have you ever noticed that as soon as you search for something on Google, that item starts «following»…
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Auto-posting Services: What Are They and Why Do You Need Them?
Multi-platform Posting. Most services allow simultaneous content publication on multiple platforms, such as Facebook, Instagram, Twitter, LinkedIn, Pinterest,…
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How to connect Google Search Console to Google Analytics 4
How to connect google search console to google analytics how to connect google search console to google analytics…
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Who is a Targetologist and What Are Their Responsibilities
One of the most effective promotional tools is online advertising. How does it work? You want to learn…
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Instructions on How to Grant Agency Access to Google Ads
Google Ads Access: 1. To grant us access for an audit (or for management), you need to provide…
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Instructions
SEO Website Migration Checklist: Step-by-Step Guide
A practical SEO website migration checklist: pre-launch audit, redirect map, indexation, hreflang, content, analytics, and post-launch monitoring.
Analytics
GA4 Extract Data from Your Page: Automatic Event Tracking Without Code
Google Analytics 4 introduced Extract data from your page. Automatic data extraction from HTML elements or JS variables…
Meta Ads
Meta Pixel Gets AI Update: Automatic Enrichment of Page and Product Data
Meta is enabling an AI-powered pixel feature from June 5, 2026 — automatic enrichment of page and product…
Instructions
Key Stages of Website Creation: Step-by-Step Guide from Analysis to Launch
Building a website is not simply “order a design and get a finished product.” It’s a structured process…
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What is B2B Sales? Complete Guide 2026 — Strategy, Marketing & Funnel Analysis
B2B sales is the sale of goods and services from one company to another. Learn what b2b sales…
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How to Define Your Target Audience? Step-by-Step TA Analysis by Spilno Agency
How to define your target audience for marketing and advertising. Step-by-step TA analysis by Spilno Agency — demographics,…
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What is Targeted Advertising and How It Differs from Contextual Ads — 2026 Guide
Complete guide: what is targeted advertising, how it differs from contextual ads, breakdown of 8 platforms (Meta, TikTok,…
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What is Contextual Advertising: Types, Costs, How It Works — 2026 Guide
Contextual advertising means paid ads on Google based on user queries. We cover types, prices in Ukraine 2026,…
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How to Promote a Website in Google: 4 Ways That Work in 2026
Spilno Agency guide: 4 ways to promote a website in Google in 2026 — Google Ads, Merchant Center,…
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Google Search Console now shows your branded traffic: the new «Branded traffic» report
The new «Branded traffic» card in Performance automatically splits search into brand and non-brand — anonymized queries included.…
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What is Advertising and Digital Advertising: Types, Channels and How to Choose in 2026
What is advertising, what types exist, how digital advertising differs and which channels (Google Ads, Meta Ads, TikTok…
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What is a Blog and Why Does Your Business Need One
What is a blog in simple terms, how it impacts SEO promotion and helps attract clients, and which…