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Ecommerce Google Analytics 4 Verification Checklist. A Spilno Agency Template
A step-by-step checklist to verify GA4 ecommerce events before launching Google Ads and Meta Ads. Free Google Sheets…
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Claude skill /spilno-ga4-roas-corridor-analysis: 5-minute Google Ads revenue forecast
Our Claude skill builds a ready GA4 forecast report following the Spilno text style guide: ROAS corridor, +10k/+25k/+50k…
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Google I/O 2026: a full conference recap — Gemini 3.5, Search, Workspace, Spark and new plans
An extended recap of Google I/O 2026 across 6 official sources: the year in numbers, Gemini 3.5 Flash…
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Website SEO Optimization: Complete 2026 Guide — Checklists, robots.txt, GEO
Complete 2026 SEO guide for websites: technical, on-page, off-page SEO + GEO. Extended checklists, robots.txt template, Core Web…
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How to Grant Access to Google Business Profile (Google My Business) — 2026 Guide
A 2026 step-by-step guide on how to grant access to Google Business Profile (Google My Business) without sharing…
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Sales Funnel Analysis in Online Stores Using Google Analytics 4 — 2026 Guide
Spilno Agency step-by-step guide: how to build and analyze a sales funnel in Google Analytics 4. Formulas, CR…
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How to unlock Google Merchant Center on your own?
Our agency is often asked to unblock Google Merchant Centre (Google Shopping) accounts, so we decided to write an article that will help you unblock your accounts at least a…
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How to unlock Google Merchant Center on your own?
Our agency is often asked to unblock Google Merchant Centre (Google Shopping) accounts, so we decided to write…
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How to Write a High-Quality Resume?
A resume is a cover and a brief summary of your experience. It serves as the first contact…
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Sales Funnel Analysis in Online Stores Using Google Analytics 4 — 2026 Guide
Spilno Agency step-by-step guide: how to build and analyze a sales funnel in Google Analytics 4. Formulas, CR…
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How to Promote a Website in Google: 4 Ways That Work in 2026
Spilno Agency guide: 4 ways to promote a website in Google in 2026 — Google Ads, Merchant Center,…
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Serpstat Review 2026: Full Features Overview & Pricing Guide
Complete Serpstat review 2026: all platform features explained, pricing plans compared, and head-to-head vs SEMrush & Ahrefs. Is…
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How Contextual Advertising Works and Why It Attracts Clients
Have you ever noticed that as soon as you search for something on Google, that item starts «following»…
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Why SEO Has No Guarantees, or How Not to Fall for an SEO Agency’s Trap?
To answer these questions, we need to understand what exactly an agency does and what its value is. …
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Digital Marketing Strategy for Auto Repair Shops and Service Centers in 2026
This article was written by digital agency Spilno Agency, specializing in promoting auto repair shops and service centers…
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Case Study: Audit and Setup of ecommerce Google Analytics 4 (GA4) for a Ticket Service
In this article, we will document the audit of the ecommerce Google Analytics 4 module that we conducted…
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Where to find work for an SEO specialist?
Creating your own website is one of the first steps in business development. But for people to learn…
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Instructions on How to Grant Agency Access to Google Analytics 4
Access to Google Analytics 4 (hereinafter referred to simply as GA) is used for various purposes: conversion setup,…
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Instructions on How to Grant Agency Access to Google Ads
Google Ads Access: 1. To grant us access for an audit (or for management), you need to provide…
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Car Service and Auto Repair Shop Advertising in Google Ads and Meta Ads
This case study on promoting an auto repair shop and car service using Google Ads and Facebook Ads…
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Instructions on How to Grant Access to Google Merchant Center
Give access to google merchant center give access to google merchant center is a key question searched daily…
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How to Grant Access to Google Business Profile (Google My Business) — 2026 Guide
A 2026 step-by-step guide on how to grant access to Google Business Profile (Google My Business) without sharing…
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Promoting a Translation Agency in Ukraine with Google Ads
We already had a case with promoting a translation agency, but that was for the Cyprus region. Today…
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Google Ads for Translation Agencies: Grow Your Business
Google ads translation service google ads translation service is a key question searched daily on Google. In this…
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Promotion of Car service with Google Ads and Meta Ads
Objective: Generate 250 leads per month for an auto service in a small town. Solution: Results: Additional Tips:…