Instructions
Ecommerce Google Analytics 4 Verification Checklist. A Spilno Agency Template
A step-by-step checklist to verify GA4 ecommerce events before launching Google Ads and Meta Ads. Free Google Sheets…
Latest articles
All →
Case studies
Claude skill /spilno-ga4-roas-corridor-analysis: 5-minute Google Ads revenue forecast
Our Claude skill builds a ready GA4 forecast report following the Spilno text style guide: ROAS corridor, +10k/+25k/+50k…
Instructions
Google I/O 2026: a full conference recap — Gemini 3.5, Search, Workspace, Spark and new plans
An extended recap of Google I/O 2026 across 6 official sources: the year in numbers, Gemini 3.5 Flash…
Recently updated
All →
Instructions
Website SEO Optimization: Complete 2026 Guide — Checklists, robots.txt, GEO
Complete 2026 SEO guide for websites: technical, on-page, off-page SEO + GEO. Extended checklists, robots.txt template, Core Web…
Instructions
How to Grant Access to Google Business Profile (Google My Business) — 2026 Guide
A 2026 step-by-step guide on how to grant access to Google Business Profile (Google My Business) without sharing…
Instructions
Sales Funnel Analysis in Online Stores Using Google Analytics 4 — 2026 Guide
Spilno Agency step-by-step guide: how to build and analyze a sales funnel in Google Analytics 4. Formulas, CR…
Most popular article
Instructions
★ Most popular blog article
How to unlock Google Merchant Center on your own?
Our agency is often asked to unblock Google Merchant Centre (Google Shopping) accounts, so we decided to write an article that will help you unblock your accounts at least a…
Top guides
All →
Instructions
How to unlock Google Merchant Center on your own?
Our agency is often asked to unblock Google Merchant Centre (Google Shopping) accounts, so we decided to write…
Instructions
How to connect Google Search Console to Google Analytics 4
How to connect google search console to google analytics how to connect google search console to google analytics…
Instructions
Who is a Targetologist and What Are Their Responsibilities
One of the most effective promotional tools is online advertising. How does it work? You want to learn…
Instructions
Instructions on How to Grant Agency Access to Google Ads
Google Ads Access: 1. To grant us access for an audit (or for management), you need to provide…
Instructions
HTTP Redirects: The Complete SEO Guide (301, 302, 307, 308)
What are 301, 302, 307, and 308 redirects? When to use each type, how to set them up…
Instructions
What does an SEO specialist do: responsibilities, skills and 2026 tools
An SEO specialist is a search engine optimization professional. Full guide: responsibilities, skills, 2026 tools, salaries and how…
All articles
Instructions
Functional Responsibilities of an SEO Specialist: A Detailed Overview
Roles of seo roles of seo is a key question searched daily on Google. In this guide —…
Instructions
Terms of reference for installing the Google Tag Manager (GTM) service code
Writing a technical specification is a skill that not all specialists have. That’s why we’re sharing an example…
Instructions
GSC vs GA Data: Understanding the Differences
What is gsc what is gsc is a key question searched daily on Google. In this guide —…
Instructions
tl;dv Review 2026: AI Meeting Recorder for Zoom & Google Meet
tl;dv review: AI meeting recorder for Zoom & Google Meet. Features, pricing (Free, Pro $18/mo, Business $59/mo), integrations,…
Case studies
Case study: promotion of a diesel car service
The client turned to Spilno Agency with the task of improving communication with the contractor and increasing the…
Instructions
How to choose a digital marketing contractor?
In today’s business, effective marketing is a key success factor. However, companies often face the question: should they…
Instructions
LiteSpeed Cache: Overview of the plugin functionality
LiteSpeed Cache is one of the most effective plugins for speeding up WordPress sites. It uses server cache,…
Instructions
Yoast SEO: Overview of the plugin functionality
Yoast SEO is one of the most popular plugins for search engine optimization of WordPress sites. It provides…
Instructions
How to add a card to your Facebook ad account
How to add card to facebook pay how to add card to facebook pay is a key question…
Instructions
Why I can’t see my ads on Google
Many advertisers face the situation when they launch an advertising campaign on Google Ads but cannot find their…
Instructions
Who is a marketer and what does he or she do?
What is a marketer what is a marketer is a key question searched daily on Google. In this…
Instructions
How real-world businesses are transforming with AI – with 50 new stories
Article source – https://blogs.microsoft.com/blog/2025/02/05/https-blogs-microsoft-com-blog-2024-11-12-how-real-world-businesses-are-transforming-with-ai/ One of the highlights of my career has always been connecting with customers and…