Advertising on
LinkedIn
Reach executives, directors and decision-makers. LinkedIn Ads — the only platform where B2B advertising reaches exactly those who sign contracts and set company budgets.
executives
than Facebook
(CPL)
C-level
Ad formats LinkedIn
From promoting posts in the feed to personal messages — each format solves a specific B2B task.
Sponsored Content
Promoting publications directly in the LinkedIn feed. They look like organic posts but reach a precisely segmented B2B audience with maximum native effect.
Message Ads
Personal messages directly to the LinkedIn Inbox of target contacts. Direct access to executives, managers and key specialists without algorithmic restrictions.
Text Ads
Compact text ads in the right column and on the search results page. An effective format for brand awareness with a minimum entry budget.
Dynamic Ads
Personalized advertising that automatically inserts the name, photo and job title of each viewer. Increases CTR through a unique appeal to each profile.
Precise B2B targeting
LinkedIn provides unique targeting parameters unavailable in any other advertising system. You reach not just “people” — you target the specific director of a specific company in a specific industry with the right experience.
From strategy to leads
A structured B2B approach that ensures a predictable flow of qualified leads.
Analysis & ICP
We define the Ideal Customer Profile — who is your buyer, their job title, industry, company size and pain points. We create a precise targeting brief.
Strategy & Funnel
We build a B2B funnel: awareness → consideration → conversion. We select formats and offers for each stage of the decision-making process.
Creatives & Messaging
We develop ad materials: banners, copy, video. The tone is professional, focused on ROI and solving real business problems for the client.
Launch & Optimisation
We set up Campaign Manager, launch campaigns. A/B test audiences and creatives, scale what brings leads.
Reporting & CRM Integration
We provide detailed reports: CPL, lead quality, conversion by segments. We integrate with your CRM to track through to deal closure.
Who benefits most from LinkedIn Ads
LinkedIn — the platform with the highest concentration of business audiences. These are the niches where advertising delivers the best results.
SaaS & IT Products
Promoting B2B software, cloud services and IT solutions among CTOs, Heads of IT and technical directors of companies.
Recruiting & HR
Attracting top talent and promoting HR platforms. LinkedIn — the native platform for job searching and hiring at any level.
B2B Services
Legal, accounting, marketing agencies and service companies selling their services to corporate clients and enterprises.
Learning & Development
Corporate training, business education, online courses and certification programs for specialists and company executives.
Consulting
Management, financial and strategic consulting. Reaching CFOs, COOs and business owners who make decisions about engaging consultants.
Enterprise Sales
Complex B2B sales with long deal cycles. Account-based marketing (ABM) targeting specific companies and individuals on the procurement committee.
Real B2B Results
Numbers from our clients confirming the effectiveness of LinkedIn Ads in complex B2B niches.
B2B SaaS Platform for HR
Management Consulting for SMB
ABM Campaign for Enterprise Sales
Ready to attract
B2B clients through LinkedIn?
Submit a request — our B2B specialist will contact you within 1 business day and propose a LinkedIn Ads strategy for your niche.