We review your Google Ads account and identify growth opportunities: wasted spend, underperforming campaigns, and setup errors. You get a detailed report with actionable recommendations.
We analyse every aspect of your account — from campaign settings to landing page quality. The result: a prioritised action list.
We review campaign logic, ad group organisation, alignment with business goals and budget allocation.
Match types, CTR, Quality Score analysis. We flag expensive and irrelevant keywords.
We check negative keyword lists for completeness and coverage. Where missing — we provide ready-made lists.
Ad copy quality, RSA setup, usage of all extensions: sitelinks, callouts, structured snippets.
Strategy alignment with goals: tCPA, tROAS, Maximize Clicks. Smart Bidding effectiveness analysis.
We verify goal setup, primary/secondary conversions and GA4 integration.
Audience configuration, remarketing campaigns, Customer Match and similar audiences setup.
Relevance to search terms, load speed, conversion elements and keyword alignment.
The entire process takes up to 48 hours. All we need from you is read-only access to your account.
Share your website and monthly budget. A manager will contact you within 2 business hours.
Add our specialist as a Viewer in Google Ads — read-only, no ability to edit campaigns or spend budget.
A Google Ads specialist reviews your account against an 8-point checklist within 48 hours.
A detailed PDF report: account score, issues with priorities (critical / important / recommended) and specific fixes.
9 out of 10 accounts have at least one of these issues. Fixing even one typically saves 20–40% of ad spend.
Missing negative keywords or overly broad match types lead to ads shown for unrelated queries.
Quality Score below 5/10 inflates CPC and lowers ad positions. Often caused by a mismatch between ad and landing page.
Smart Bidding without enough conversion data — or the wrong goal — drives up costs without results.
Without goal tracking Google doesn’t know which ads drive leads, so it optimises blindly.
Campaigns compete against each other in the auction — CPC rises, efficiency drops.
No sitelinks, callouts or structured snippets — missed visibility at zero extra cost.
Everything you need to know about the free Google Ads audit
Fill in the form — a manager will get in touch within 2 business hours to schedule a convenient time for the analysis.