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What Is a Web Analyst and What Do They Do?
A web analyst collects and interprets user behaviour data to drive data-based decisions. Responsibilities, tools, salary, and how…
// Spilno Agency Author
Валерій Красько
CEO & Founder, Spilno Agency
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Meta Conversions API (CAPI): What It Is and How to Set It Up
Meta Conversions API (CAPI) is a server-side tool from Meta that sends conversion data directly from your server…
Instructions
Meta Pixel: What It Is and How to Install It on Your Website
Meta Pixel (formerly Facebook Pixel) is a small JavaScript snippet you install on your website to track visitor…
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SEO Optimisation of Product Category Pages
Category pages are the most important commercial pages in any online store from an SEO perspective. They capture…
Instructions
Product Page SEO for Online Stores: Complete 2026 Guide
Product page SEO is where rankings translate directly into revenue. This guide covers every on-page element — URL,…
Instructions
SEO Optimisation of E-Commerce Filters: Faceted Navigation Guide
Faceted navigation SEO is one of the most complex technical challenges in e-commerce. Poor filter configuration leads to…
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SEO Internal Linking: Why You Need It and What Strategies Work
Internal linking is one of the most underestimated SEO tactics available to European businesses. A well-structured internal link…
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Multilingual SEO: Complete Guide for 2026
Multilingual SEO is the practice of optimising one brand to rank in Google across multiple languages and regions…
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Reddit Advertising in 2026: What It Is and Which Ad Formats Work
Reddit crossed 1 billion logged-in users in 2026 and became one of the most-cited sources inside Google AI…
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Pinterest Advertising in 2026: All Ad Formats, Budgets and Setup Guide
Pinterest in 2026 reaches 537+ million monthly active users, and 85% of them purchase a product they’ve seen…
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Pornhub Advertising in 2026: Ad Formats, Costs & How to Launch with TrafficJunky
Pornhub advertising is sold through its official ad network, TrafficJunky. In 2026, the platform offers 5 main ad…
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Snapchat Ads: what it is and which formats exist in 2026
Snapchat Ads is the paid advertising platform from Snap Inc. that reaches 800+ million monthly active users in…