Your Google Merchant Center account is suspended — Shopping campaigns have stopped. We restore access after suspension: feed audit, policy compliance fixes, and appeal management. We get your products back into Google Shopping.
From diagnosing the suspension cause to fully restoring Google Shopping — we handle all communication with Google on your behalf.
A Google Merchant Center suspension stops your Shopping campaigns and undermines revenue. We analyse every policy violation, fix the product feed, prepare a technically and legally sound appeal — and accompany the process through to full reinstatement. If the first appeal is rejected, we resubmit with additional arguments.
We analyse Google’s suspension notice and identify the specific causes: Shopping policy breaches, feed mismatches, prohibited products, or website compliance issues.
Thorough feed review: price, availability, description, GTIN, condition. Identifying discrepancies between the feed and product pages on your website.
We fix all identified violations: correcting the feed, configuring structured data, and bringing product pages into compliance with Google Shopping policies.
We craft a technically sound appeal to Google with a detailed account of corrected violations and supporting evidence — maximising the chance of approval.
We track the appeal status, respond to Google’s requests, and if necessary prepare a re-appeal with additional arguments and documentation.
After reinstatement — a review of the account for potential future risk areas. Recommendations to maintain ongoing compliance with Google Shopping policies.
Google Merchant Center has several levels of restrictions — from individual item disapprovals to full account suspension.
Individual products rejected due to feed data mismatches: incorrect price, unavailable status, missing GTIN, or non-compliant description. Shopping campaigns continue with approved products only. Resolved through feed audit and correction — no formal appeal required.
Full Merchant Center suspension — all products removed, Shopping campaigns halted. Causes include systematic policy violations, prohibited products, or website non-compliance. Requires a formal appeal to Google’s Merchant Center team.
Suspension due to specific violations: misleading product information, prohibited content (counterfeit goods, dangerous items), payment or delivery issues. Requires fixing website terms and feed, followed by a formal appeal.
Merchant Center suspended due to website issues: missing returns policy, unclear contact information, incorrect payment terms, absent SSL, or broken product pages. Resolved through technical and content corrections.
Real results for European clients after Google Merchant Center account reinstatement.
A transparent process — you know the status at every stage and receive updates whenever the appeal status changes.
We analyse the suspension notice, review the account, and identify the exact causes of the block.
We review all feed attributes: prices, availability, descriptions, GTINs, images, and product page URLs.
We eliminate all violations in the feed and on the website. If needed, we update terms, pages, and structured data.
We submit a formal appeal through Merchant Center with a detailed description of the corrections and supporting materials.
We monitor the review (10–14 days). Once approved — Shopping is active. We provide recommendations to prevent future suspensions.
We audit your account, identify the suspension causes — and return your products to Google Shopping as quickly as possible.